Rumara and its family legacy

In May 2024, the Miroglio family, owner of the Argentine group of companies RUMARA, traditionally a producer of grain and poultry feed, reviewed the plans for the definitive launch of the production and marketing of organic soybean oil and its expeller by product.
This project had opened the family business to a new world beyond its traditional products. The family did not lack enthusiasm, desire and drive. But would they know how to professionalize the company in knowledge and management techniques that they did not possess to govern and probably manage, with solvency, the destinies of the family business in a very different horizon than developed until then?

Información del caso

Páginas:

42

Código:

DGI-396-E

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Rumara and its family legacy

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